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Board Member Spotlight: Serena Bockelman
By Chanell O'Farrill, Hollywood Forever It’s time for another CFDA Board Member Birthday! Please join us in wishing Serena Bockelman a...
CFDA
Mar 101 min read
28 views


Honoring Privacy in the Funeral Profession: A Sacred Duty
By Jessica Wakefield, Better Place Forests In the funeral profession, the work we do is deeply personal, emotionally charged, and often...
CFDA
Feb 245 min read
77 views


Board Member Spotlight: Vice President Steve Crawford, CFSP
By Chanell O'Farrill, Hollywood Forever Please join the California Funeral Directors Association in wishing our current Vice President,...
CFDA
Feb 111 min read
42 views


Member Spotlight: Steri-Clean
By Chanell O'Farrill, Hollywood Forever Don Gilmartin, Steri-Clean STERI-CLEAN SoCal’s slogan, “Restoring Homes and Lives”, is not just a...
CFDA
Feb 32 min read
49 views


Highlights from Our January 2025 CFDA Committees and Board Meeting
The California Funeral Directors Association kicked off 2025 with a productive and collaborative quarterly meeting at the Embassy Suites...
CFDA
Jan 212 min read
90 views


Supporting Yourself – While Supporting Others
The emotional toll of supporting others in their time of need can easily overshadow your own mental health. Debrief as needed. By Jim A....
CFDA
Dec 11, 20242 min read
51 views

Highlights from Our October CFDA Committees and Board Meeting
By Chanell O'Farrill, Hollywood Forever & CFDA Board Member Our recent California Funeral Directors Association committee and board...
CFDA
Nov 12, 20242 min read
72 views


A Celebration of Remembrance: Day of the Dead Through CFDA Members' Eyes
This past week, CFDA launched its first photo contest, inviting members to submit photos showcasing how their funeral homes celebrated...
CFDA
Nov 6, 20242 min read
147 views


3 Simple Tips for Maintaining Your Online Reputation
By Michael Anderson, President of @need Marketing Your reviews do a lot of work for you. According to a 2024 study, 33% of people always...
CFDA
Jul 19, 20243 min read
33 views


Cultural Competency in Deathcare: A Necessity, Not a Choice
by Guest Contributor Joél Simone Maldonado aka the Grave Woman Serious question…does anyone else find it ironic that modern Deathcare...
CFDA
May 21, 20243 min read
129 views


CFDA At Work for You: Recapping CFDA's April 2024 Committee Meetings
Every quarter, CFDA leaders meet in-person for committee and Board of Directors meetings, where they work to develop new member benefits,...
CFDA
Apr 17, 20243 min read
96 views

Saving Lives, One Donor at a Time: Celebrating Donate Life Month
By Chris Donhost, Sierra Donor Services Donate Life Month is a nationwide observance focusing attention on the need for organ, eye, and...
CFDA
Apr 11, 20242 min read
30 views


Behind the Hashtags: Social Media & Funeral Service
By Melissa Jo, Funeral Director/Embalmer, Oyster Bay Funeral Home; Vice President, Nassau Suffolk Funeral Directors Association Social...
CFDA
Jan 16, 20243 min read
392 views


CFDA At Work for You: September Quarterly Update
Every quarter, CFDA leaders meet in person for in-person committee and Board of Directors meetings, where they work to develop new member...
CFDA
Oct 18, 20237 min read
124 views

Introducing Californias Newest Funeral Service EducationProgram, Cañada College
Cañada College Funeral Service Education is California’s newest mortuary program, located in beautiful Redwood City, CA. They are honored...
CFDA
Sep 26, 20234 min read
807 views


President's Message: Building a Legacy from Start to Finish
An Inaugural Message from CFDA President Sean Douglass of Douglass Family Mortuaries Building a legacy from start to finish has been an...
CFDA
Jul 27, 20232 min read
76 views


Revving Up for Success: Highlights from the CFDA's 118th Annual Convention
The California Funeral Directors Association's 118th Annual Convention in Long Beach was a remarkable gathering of funeral industry...
CFDA
Jul 5, 20232 min read
45 views
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